A campaign was launched to collect donations for meals to be distributed during Ramadan
ENOC Group has joined hands with Beit Al Khair Society, to launch a campaign with the intention to help the less privileged families during the Holy Month of Ramadan.
A donation of AED15 can be contributed for Iftar Saa'em (Breaking fast meals) and AED 20 for 'Zaka'at Al Fitr' at all ENOC service stations across the UAE. Total donations thus collected during the campaign, will be used to ensure the availability of meals for all during Ramadan.
The pact between ENOC and the Society is in line with the 'Year of Giving' initiative as well as the Group's commitment towards enhancing community engagement during the Holy Month.
His Excellency Saif Humaid Al Falasi, Group CEO, ENOC, said: The Year of Giving was inspired by the values of goodwill and generosity which lie at the heart of the UAE's identity. Through our partnership with Beit Al Khair, we continue to give back and positively contribute to this great nation. Our priority is to enhance the entire customer journey through our stores. To achieve this, we are studying strategic partnership opportunities with developers and hotels to identify attractive locations, redefining customer expectations and experience by changing our merchandise mix and exploring newer options of the look-and-feel format.” PWKD19062017