Award is for brands in Indonesia that successfully built its popularity on the internet.
Pertamina Lubricants has won Digital Popular Brand Award 2017 for the flagship brand Fastron Synthetic Lubricant Fuel Mobil Oil. It has shown consistency in providing the best for all its loyal customers with this award. Digital Indonesia Popular Brand Award is a prestigious award event for brands in Indonesia that successfully built its popularity on the internet.
With a mission to being a world-class lubricants company, Pertamina Lubricants strives to upgrade the overall customer experience, particularly in this digital age. While the lubricant industry is now more dynamic in terms of products, Pertamina Lubricants continues to adapt move quickly, interacting and heeding to any demand put forth by consumers.
With the number of Internet users and social media increasingly growing every year, Indonesia has been referred to as a digital nation. Pertamina Lubricants continues to actively adapt to technological developments and the mindset of the consumer. The world has become a social media platform that is proven to provide insight in determining consumer choice. The pattern of "Word of Mouth" is also an important phenomenon that occurs in the social world. Pertamina Lubricants increasingly campaigns and is active on social media as a communication medium that is closely related to a series of marketing activities, corporate events, fairs / exhibition automotive and other important dates such as National Customer Day.
During the years 2016 to 2017, Pertamina Lubricants has proved its existence in the digital realm with the flood of enthusiastic audience for each campaign. One of the ones that are always inherent in Pertamina and Pertamina Lubricants whole is #RaiseTheBar, a tagline that was launched on social media last year and is in line with its mission to be the best with breakthroughs.
Customer feedback can easily be reached that can be directly acted upon and is the key to building digital responses that is close to the hearts of consumers. PWKD11042017