USA: Epson & PnP Loyalty Collaboration To Benefit Merchants

Collaboration to help clients understand their customer current behaviors and set up rules to automate communications and offers that drive incremental sales

A leading supplier of value-added Point of Sale (POS) solutions,Epson America, Inc., announced that PnP Loyalty, will leverage Epson's OmniLink Merchant Services (OMS) platform for its new restaurant customer engagement platform. PnP Loyalty is a loyalty, CRM and digital rewards solution provider for convenience stores and chain restaurants.

Epson's OMS cloud is leveraged by PnP Loyalty's new full service restaurant engagement solution. Current behaviors of guests are better understood by clients with the help of these key features and rules are set up to automate communications and offers that drive incremental sales.

Evan Brody, founder and CEO at PnP Loyalty said, "We were looking for a solution to help us bypass having to integrate with multiple POS systems. Our new system eliminates the tablet requirement and allows customers to download a mobile app to earn points for their purchases and receive personalized offers and rewards by simply checking in at their table. This is all done seamlessly through the Epson printer, resulting in happier customers who visit more often and purchase more items each visit."

Gregg Brunnick, director of product management for POS printers and robotics, Epson America Inc. said, "We are pleased to be working with PnP Loyalty, an innovative customer engagement solutions provider that works behind the scenes to truly understand the value of data and supports all loyalty marketing needs for chain restaurants and retail stores. One of the biggest benefits of our partnership is that it has eliminated the POS integration challenges for PnP Loyalty. They can roll out to chains, across multiple POS platforms by simply upgrading our receipt printer." Source: PointofSale PWKD05042017



Last modified onSunday, 09 April 2017 23:19
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