Choctaw Nation of Oklahoma has chosen PriceAdvantage software, a fuel price management and price execution software company and division of Skyline Products, to restructure their fuel pricing processes and remove the burden of fuel price changes from store personnel.
Providing friendly service and a clean, safe store experience for people on the go, Choctaw Nation of Oklahoma operates seventeen Choctaw Travel Plazas throughout Oklahoma and Texas.
Chip Stadjuhar, President and CEO of Skyline Products, said, “Depending on busy store personnel to gather competitor surveys and then post new prices can create pricing delays and inefficiencies – which ultimately can impact your margins and volumes. Choctaw Travel Plazas will now be able to accelerate and automate those processes – improving their ability to respond to market changes and allow their store personnel to focus on the customer experience.”
Competitor surveys can be easily uploaded to PriceAdvantage by Choctaw store clerks using their mobile device. Competitor prices and replacement costs can be simply reviewed by Choctaw fuel pricing analysts, against volume and margin goals to make rapid, informed price changes. With a mere click, they can then directly push those new prices to the store POS.
“With PriceAdvantage, we are able to initiate real-time price changes directly from a cell phone – therefore adding increased margins,” said Chuck Tillman, Senior Director of Retail Operations for Choctaw Nation of Oklahoma.
With the intent to leverage the benefits of a cloud service model including the low upfront cost, facility of implementation, and the maintenance and infrastructure cost advantages, Choctaw elected the PriceAdvantage SaaS solution. PWKD10082018
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